How to make a great impression in 50 milliseconds: Above the fold optimization
Are you prioritizing content that lives "above the fold" on your website? The upper-most part of your landing pages can make or break the user experience. In this episode of Ecommerce Disruptors, Chris and Noel discuss the importance of optimizing above the fold content.
Few page interactions, short scrolls, and high bounce rates are all consequences of having a poor UX design above the fold. This portion of your landing pages should include calls to action, have an enticing headline and imagery, and make a great impression – because your website only has 8 seconds before you lose the user's attention.
Listen to learn more about best practices for above the fold content.
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