On this episode of Ecommerce Disruptors, Noel and Morgan talk about the Shopping Behavior Report within Google Analytics.
The Google Analytics Shopping Report allows you to see much more than how many sessions were on your product pages. You can actually see how people interacted while shopping, if they added to their cart, abandoned their cart, and more. This report can help you flag down where the disconnect is during the shopping experience to help your store secure more conversions.
Check it often enough to know what is going on with your consumers and see where improvements can be made. Listen today to learn more about its features and how we use this report at Electric Enjin.
For more on the Google Analytic's Shopper Behavior report, read our blog!