Office Evolution is a start-up player in the very hot and very competitive virtual office space category. Trouble is, the customer they were targeting didn’t even know that virtual offices are a thing. Which is why their competitors usually defaulted to the old standby – price.
But we believed there was a better, more innovative solution. Featuring quick-to-read, simple, and stylistically consistent creative. And that used insights that addressed the prospect’s sense of information overload and was designed to run in very precise geotargeted situations.
And it worked. With click thrus that were 6x the industry average and that drove over 60% of the site’s traffic.