SDSRx moves medication from pharmacies to patients and wholesalers to pharmacies all over the country. Being the best at what they do, they keep expanding and need new drivers. Not everyone can be a healthcare delivery driver, it takes a trustworthy, well sought-out candidate to even be considered. It’s especially hard to find good talent when unemployment rates are low, and their qualifications were pretty specific. So we stepped in to help them out in the search for qualified drivers with a targeted campaign.
We designed and developed animated banner advertisements and a landing page that fit the look and feel of the company, and not only delivered their message, but told a story. In addition to banner advertisements, we ran a paid search campaign.
Next, we had to make sure the right, qualified people were seeing these ads. Using Google Ads, geo-targeted keywords, and remarketing strategies, SDSRx received more qualified driving candidates than ever before. This allowed them to expand even further to new locations.